Curated by Ajay Balamurugadas & Rahul Parwal · Field-tested

Content Creator's Toolkit

A curated kit of writing, copywriting, presentation, recording and AI tools, plus blogging, accessibility and learning-design principles, to help you create content that lands.

Tools

Writing Tools

Draft faster and write with more clarity.

Copywriting Tools

Sharpen headlines, microcopy and readability.

Recording & Streaming

Capture screen, audio and video cleanly.

Presentation Tools

Build decks that look designed, fast.

AI Assistants

Turn words into video, audio and feedback.

Visuals & Illustrations

Source images, icons and illustrations.

Blogging Hacks

Practical rules for posts that get read and rank.

Principle of Preeminence: show what’s best for them.
Use outbound links: minimum 2 per post (no-follow in nature).
Use inbound links wherever possible.
Use keywords in H1 and H2 (clear headings).
Use flowcharts, graphics and GIFs.
Keep paragraphs to 3–4 lines. Prefer bullets over paragraphs.
Use the “You” and “I” tones: it builds rapport.
Brand relevance: tie points back to your brand value, features, products or services.

Accessibility Tips

Small habits that make your content usable by everyone.

Add alternative text to images: blogs, social platforms and word editors all support it.
Avoid jargon or idioms.
Use #InitialCapsOnHashtagsToMakeThemReadable.
Avoid cultural biases or assumptions.
Use gender-neutral language (they over he/she).
Prefer left alignment: avoid justified text (it can cause kerning issues).

Learning-Design Principles

References for structuring lessons & content.

More field-tested kits

Explore the rest of the toolbox curated for testers and creators.